The taxi sector took a huge knock as a result of COVID-19.
Lockdowns kept people at home and social distancing measures (still prevalent today) further reduced maximum vehicle capacity. Taxi companies have struggled to maintain a steady flow of business. This goes especially for local taxi businesses.
But the pandemic isn’t the only threat to the taxi sector.
Popular ride-sharing services like Uber and Lyft have offered commuters:
With Uber, for example, generating $11.1 billion in revenue in 2020 (despite the pandemic), it’s clear that the public is opting for the flashier, modern transport solutions.
Unfortunately, there is no one-size-fits-all approach to this challenge.
Location plays a huge part in how people perceive and utilise taxi and ride-sharing services. Ultimately, it is down to individual taxi companies to assess their situation and make changes.
Here are some ideas that company leaders can consider:
Uber and Lyft could be the least of local taxi companies’ worries in the future.
Technology is on the way to take over in the form of autonomous vehicles, with robotaxi development already taking place.
Robotaxis are fully autonomous vehicles that, when fully developed, will require zero human supervision — completely redefining transport!
However, safety must and will be at the heart of the robotaxi, so it will be a while until we see these changes come into effect.
Until then, companies in the taxi sector can continue to streamline their services, fight for their business and win back customers.
So, where can taxi directors start improving their service?
Presenting your next cost-saving breakthrough: Drivestar!
The Drivestar app tracks and improves upon your drivers, reducing incident rates, improving efficiency and ultimately lowering your insurance and other main operational costs.
We work with a number of insurance companies that already know and use Drivestar to lower the premiums of safe drivers. If your employees are Drivestar certified, they’re automatically recognised as safer drivers.
The money you and your fleet save can then be reinvested into enhancing your operations and delighting your customers — everybody wins!
If you’d like to learn more about upgrading your fleet and winning back customers, visit our website and engage our socials, @Drivestar!